If you going to launch a new website and focus your online marketing strategy on SEO (Search Engine Optimization), you’re probably wondering what you should do with hosting to achieve the best results. What is the best SEO hosting?
There are thousands of businesses and projects similar to yours. If your company is among them, what makes you stand out?
While getting visible online can be difficult, don’t be overwhelmed. There are ways you can utilize to be successful in the online business today. If you’re here, you are probably aware that SEO is your best friend when it comes to enhancing your online visibility. Yes, It’s time consuming, but your web hosting does play an important role in helping you move up the rankings.
In today’s article, we’ll walk you through SEO web hosting and why it is important to your website in order to help you optimize your rankings.
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Web Hosting for SEO
When we think about SEO, we’re not just talking about a strategy or a magic wand that will solve your problems overnight. There are a number of aspects that can influence your Google ranking. The target keywords, backlinks, content, and website structure are some of the most significant factors. However, there is one more element to consider, and that is your hosting provider. While everything else in your SEO approach may appear to be sufficient, if your hosting provider falls short, your efforts will be seriously impacted. Why is SEO important? Consider this: even if you have the most fantastic website or eCommerce store in the world, it will be useless if no one can find it. Your web host provider can have an impact on your SEO. A hosting provider can give a variety of tools to help your website rank higher in search engines.
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1. Website speed is a key factor
You should aware that to attract customers’ attention and be accessible your website should also have a good loading speed. Your visitors can find a range of answers to their questions on the Internet. If you’re lucky enough to receive a click, don’t allow your visitors to be put off by the slow loading time. A reputable hosting company will deliver information quickly and make it simple for your visitors to explore your website. Customers hate having to queue. As a result, if your website loads quickly, it will increase good user feedback and improve Google ranking.
2. Reliable Uptime
Uptime is a percentage in a period of time (generally considered monthly) in which your website is running without interruptions. It’s important to think about your average uptime when choosing a web hosting provider. Time is money, and the lower your website uptime is, the more money you will lose. If you are having trouble with your accessibility, you should contact your web hosting provider as soon as possible to try to resolve the issue.
3. SSL certificates
Google has recommended that having an SSL (HTTPS) certificate is a ranking factor. Most of the quality web hosting companies provide a free SSL certificate, so make sure you get a reliable web host.
You will also gain greater user trust in addition to having HTTPS as a ranking factor (by seeing the “Green Lock” next to the URL). If your visitors see your site without the warning that their browsers display when a website does not have SSL, they will feel much safer. Today, an SSL certificate is a must-have, especially if you work with confidential data.
4. High Security
You can easily be hacked if you do not protect your websites or if your server is not secure enough, and this will have a significant impact on your search results. If a hacker gains access to your website, they can easily modify your content to the point where you don’t even notice it. Or if the hosting provider has not secured its server enough, it may run a DDoS (Distributed Denial of Service) attack on the server, causing the server to be unresponsive. So, choosing the proper web hosting with a high-security check or scan can help you relax.
5. Data Centers
Have you ever heard about local SEO? Choosing a web hosting provider with local servers for a local audience will generate more traffic for your website. Google will evaluate where your website is located and determine its relevance to that place.
If you choose a hosting provider with data centers near your target audience, your website will be more likely to appear in the search results than those from other countries.
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6. Beware of Shared Web hosting
When you purchase shared hosting, you use the same server and IP address with dozens of other websites, sometimes even hundreds. That IP address will be associated with “Poor SEO” and all of those websites may receive spam or penalties as a result. However, if you are hosting your site on the same server and IP address as other spam websites, your legitimate website will be affected as well. To avoid this, you should always go with a better hosting provider, get Cloud Hosting, and WordPress Hosting with a dedicated IP address, or just check what kind of websites are hosted on the IP address you are using with your shared hosting account.
How to choose an SEO Web Hosting provider?
During our experience of working with web hosting services, our recommendation is that you seek out high-quality hosting providers that can provide you with great support, uptime guarantee, security, performance optimization and dedicated IP address, etc.
Best Web Hosting for SEO
We hope this article will help you find the best SEO web hosting provider which can position your website in the best way. A web hosting company plays an important part in the success of your website SEO. Although no hosting company can claim to be better at SEO than another, by selecting a reputable and trustworthy provider, you can safeguard your website from nasty surprises (which also influence SEO) such as slow loading speeds, downtime, and security issues, and terrible customer support.